Cloud API

The version of the WhatsApp Business Platform that Meta hosts itself, used by new setups today.

With the Cloud API, Meta runs the servers and providers connect to them over the internet. Meta has retired its older On-Premises API, so new businesses connect through the Cloud API.

MsgOrb uses the Cloud API: you connect your WhatsApp Business Account through Meta’s own sign-up window, and messages go through Meta’s infrastructure.

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